The Roots have a tendency to think outside the box...so when they approached the idea of a music video for "The Fire", naturally they opted for a graphic and gritty Rik Cordero-directed short film assessing greed, power, and the human condition. Obvious choice. Although no one from the legendary crew nor Mr. Legend make an appearance in this, if the concept doesn't at least have you thinking for the next couple days you need to get your head examined.
How I Got Over is in stores now. Instant classic.
MySpace: The Roots
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